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Research & Strategy
Our goal is to create meaningful research and strategic analysis to help our clients make informed and data-driven decisions on American, British, European, and Japanese Market Entry & Expansion. Towards this, our Research & Strategy division supports with:
Our goal is to create meaningful research and strategic analysis to help our clients make informed and data-driven decisions on American, British, European, and Japanese Market Entry & Expansion. Towards this, our Research & Strategy division supports with:
Regulatory Compliance for Market Entry
Regulatory Analysis
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Market Access & Reimbursement Regulations (Healthcare)
Regulatory Filing & Liaison
Preparation of Documentation and Relevant Requirements
Preparing all necessary information and documentation for USDA, FDA, CFIA, UKCA, CE Marking, etc. applications such as:
- Product and facility information
- Evidence of regulatory compliance
- Manufacturing Processes and Controls
- Technical documentation
- Conformity assessment
Application Submission and Procurement
Handle the entire process of submitting completed applications to government bodies, tracking their progress, ensuring timely follow-up, and securing and delivering all necessary approvals and permits on behalf of our clients.
Regulatory Liaison
Act as a liaison between our clients and relevant authorities/regulatory bodies, handling communication, obtaining clarifications, addressing queries, providing necessary information, and facilitating meetings or consultations as needed during the application process.
Industry & Market Analysis
Comprehensive assessment of:
Global industry analysis and regional industry analysis (market structure, government initiatives, technological advancements, competitive forces)
Key Industry Players and Specific Market Players (OEMs & suppliers)
Emerging market opportunities (using market developments, technological advancements, consumer demands etc. to identify potential future growth areas)
Historical, current and forecasted market size, market demand, growth and decline trends
Market risks & insights (economic fluctuations, technological disruptions, competitive threats, and changing consumer behaviour)
Product Analysis
Support with the in-depth analysis of:
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Next-gen product developments, initiatives, and technologies that are likely to influence the market in the future.
Engagement with potential customers and industry experts to gain insight on future technologies, product demand trends, customer expectations, etc.
Any pertinent research & development (R&D) efforts from institutions or companies regarding new industry technologies
The challenges and barriers with current technologies that are being seen in practice as well as future technologies in lab settings.
Competitor Analysis
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Competitor Offerings
Key Features
Pricing Strategies
Financial Performance
Distribution Channels
Aftercare/Customer Support Mechanisms
Price Range (subject to access)
Delivery Times
Distribution Channels
Operational & Human Resource Infrastructure
Customer Engagement Strategies
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Product Development
Technological Capability
Future Innovations
Competitive Advantages
Market Positioning
Market Feedback
Brand Reputation
Strengths,Weaknesses, Opportunities, & Threats
(SWOT)
Channel & Distribution Analysis
Distributor Analysis
Analyze distributors by network strength, product portfolio, regional distribution capability, as well as:
Logistics, warehousing, and distribution capabilities.
Servicing, maintenance, and sales support capability.
Response time, availability, and customer service.
Scalability, flexibility, and geographic coverage.
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Pricing models and value-added services.
Channel Partner Analysis
Identify channel partners regionally and perform a comparative analysis on their ability to support with:
Customer service
Technical support capability
Reliability, flexibility and human resources
Geographic coverage
Demand Assessment
Demand Assessment helps your business answer 4 key questions:
- Who are my customers?
- What/How do they currently buy?
- Why do they buy?
- What will make them buy from us?
*Mostly relevant for new product launches, D2C products, sales-ready products, ascertaining demand within a specific market segment, or product expansion into a new region, etc..
Process Overview
Determine the Objectives
Clearly define the client's objectives for the demand assessment study. Use both quantitative and qualitative methodologies that are best suited to the client’s objectives.
Define Sample
Create detailed target customer profiles within specific sub-sectors/regions. Understand their demographics, roles, responsibilities, pain points, motivations, and preferences.
Assess Current Market Trends
Evaluate broader market dynamics, specific market trends & innovations, as well as PESTEL analysis to understand the impact of external market factors and
Develop Surveys
Design surveys & questionnaires for respondents that gauge's criteria such as product market demand, willingness to pay and adopt new solutions, biggest challenges, and preferences for specific features or applications.
Qualify & Quantify Demand
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Use qualitative techniques (focus groups, one-on-one interviews, ethnography, etc.) to better understand future customers as well as quantitative surveys to quantify customer needs.
Synthesize Results
Distil and visualize the most important insights from the data responses collected and identify the most promising market segments, influenced by factors like geographic location, market segment, stakeholder seniority, price sensitivity, etc.
Regulatory Compliance for Market Entry
Regulatory Analysis
Market Access & Reimbursement Regulations (Healthcare)
Regulatory Filing & Liaison
Preparation of Documentation and Relevant Requirements
Preparing all necessary information and documentation for USDA, FDA, CFIA, UKCA, CE Marking, etc. applications such as:
- Product and facility information
- Evidence of regulatory compliance
- Manufacturing Processes and Controls
- Technical documentation
- Conformity assessment
Application Submission and Procurement
Handle the entire process of submitting completed applications to government bodies, tracking their progress, ensuring timely follow-up, and securing and delivering all necessary approvals and permits on behalf of our clients.
Regulatory Liaison
Act as a liaison between our clients and relevant authorities/regulatory bodies, handling communication, obtaining clarifications, addressing queries, providing necessary information, and facilitating meetings or consultations as needed during the application process.
Industry & Market Analysis
Comprehensive assessment of:
Global industry analysis and regional industry analysis (market structure, government initiatives, technological advancements, competitive forces)
Historical, current and forecasted market size, market demand, growth and decline trends
Key Industry Players and Specific Market Players (OEMs & suppliers)
Market risks & insights (economic fluctuations, technological disruptions, competitive threats, and changing consumer behaviour)
Emerging market opportunities (using market developments, technological advancements, consumer demands etc. to identify potential future growth areas)
Product Analysis
Support with the in-depth analysis of:
Next-gen product developments, initiatives, and technologies that are likely to influence the market in the future.
Engagement with potential customers and industry experts to gain insight on future technologies, product demand trends, customer expectations, etc.
Any pertinent research & development (R&D) efforts from institutions or companies regarding new industry technologies
The challenges and barriers with current technologies that are being seen in practice as well as future technologies in lab settings.
Competitor Analysis
Competitor Offerings
Key Features
Pricing Strategies
Financial Performance
Distribution Channels
Aftercare/Customer Support Mechanisms
Price Range (subject to access)
Delivery Times
Marketing & Sales Strategies
Operational & Human Resources Infrastructure
Customer Engagement Strategies
Product Development
Technological Capability
Future Innovations
Competitive Advantages
Market Positioning
Market Feedback
Brand Reputation
Strengths, Weaknesses, Opportunities, & Threats (SWOT)
Channel & Distribution Analysis
Distributor Analysis
Analyze distributors by network strength, product portfolio, regional distribution capability, as well as:
Logistics, warehousing, and distribution capabilities.
Servicing, maintenance, and sales support capability.
Response time, availability, and customer service.
Scalability, flexibility, and geographic coverage.
Pricing models and value-added services.
Channel Partner Analysis
Identify channel partners regionally and perform a comparative analysis on their ability to support with:
Customer service
Technical support capability
Reliability, flexibility and human resources
Geographic coverage
Demand Assessment
Demand Assessment helps your business answer 4 key questions:
- Who are my customers?
- What/How do they currently buy?
- Why do they buy?
- What will make them buy from us?
*Mostly relevant for new product launches, D2C products, sales-ready products, ascertaining demand within a specific market segment, or product expansion into a new region, etc..
Process Overview
Determine the Objectives
Clearly define the client's objectives for the demand assessment study. Use both quantitative and qualitative methodologies that are best suited to the client’s objectives.
Define Sample
Create detailed target customer profiles within specific sub-sectors/regions. Understand their demographics, roles, responsibilities, pain points, motivations, and preferences.
Assess Current Market Trends
Evaluate broader market dynamics, specific market trends & innovations, as well as PESTEL analysis to understand the impact of external market factors and
Develop Surveys
Design surveys & questionnaires for respondents that gauge's criteria such as product market demand, willingness to pay and adopt new solutions, biggest challenges, and preferences for specific features or applications.
Qualify & Quantify Demand
Use qualitative techniques (focus groups, one-on-one interviews, ethnography, etc.) to better understand future customers as well as quantitative surveys to quantify customer needs.
Synthesize Results
Distil and visualize the most important insights from the data responses collected and identify the most promising market segments, influenced by factors like geographic location, market segment, stakeholder seniority, price sensitivity, etc.