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Case studies

Evidence From the Market, and Results in It

Eleven engagements across electronics, automotive, robotics, medtech, chemicals, materials, mining, agriculture, energy, aerospace and heavy industries, from market research through to in-market execution.

  • 417

    OEMs contacted

  • 37

    OEMs engaged

  • 2

    Design-in distribution partnerships established

Featured case study

Client Growth Programme · Industrial Automation, Electrification, Energy Storage, Advanced Technology

A Top 10 Japanese electronics corporation was established in European automotive and wanted a position in industrial markets. Since 2022 we have run its European sales cycle end to end, from lead generation to distribution agreements to Tier-1 OEM account management.

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Showing 11 case studies

A cutaway car revealing its electronics and circuitry

Client Growth Programme · Industrial Automation, Electrification, Energy Storage, Advanced Technology

417 OEMs Contacted, 37 Engaged: Building European Industrial Presence for a Japanese Electronics Corporation

  • 417

    OEMs contacted

  • 37

    OEMs engaged

  • 2

    Design-in distribution partnerships established

A Top 10 Japanese electronics corporation was established in European automotive and wanted a position in industrial markets. Since 2022 we have run its European sales cycle end to end, from lead generation to distribution agreements to Tier-1 OEM account management.

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A jet aircraft in flight against a blue sky

Client Growth Programme · Logistics, Aerospace & Defence, Heavy Industries, EPC, Energy

£12.2M in New Annual Revenue for a Heavy Air-Cargo Operator

  • £12.2M

    New business revenue

  • 400%

    New business growth

  • 14

    Strategic partnerships and preferred supplier agreements

A British joint venture in heavy air-cargo transportation grew new business revenue by 400% and secured preferred supplier status with the Australian Defence Force, after we built its first unified global sales infrastructure.

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A gloved hand holding a sample pipette beside a compact diagnostic device

Research & Strategy · MedTech, AI, Endoscopy

Building a German Market Entry Strategy for an AI-Enabled MedTech Company

  • 10

    Databases analysed

  • 5

    German healthcare experts engaged

  • 7

    Weeks to delivery

A Japanese medical technology company specialising in AI for endoscopy needed to understand how Germany buys, prices and adopts new healthcare technology. We mapped the market, procurement landscape, competitive pricing and route-to-market options to build a practical entry strategy.

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A technician in a cleanroom suit checking a stainless steel process vessel

Research & Strategy · Specialty Chemicals

Prioritising the North American Opportunity for Two Advanced Chemical Technologies

  • 2

    Technologies assessed

  • 5+

    North American data sources analysed

  • 3-phase

    Route-to-market plan

A Japanese specialty chemicals manufacturer needed to determine where two new crosslinking technologies could gain traction in North America. We identified the highest-potential applications, built a distributor strategy and translated a broad opportunity set into a phased route-to-market plan.

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Rows of assembled circuit boards

Research & Strategy · Automotive, Industrial Automation, Consumer Electronics

Taking a Japanese Automotive Component Manufacturer into New Growth Markets

  • $30B

    Market by 2030

  • 30+

    Data sources analysed

  • 8

    Weeks to delivery

A global component manufacturer wanted to reduce its reliance on automotive and identify the next generation of opportunities in industrial automation and consumer electronics. We mapped the technologies, customers, competitors and routes to market needed to support diversification across the United States and Europe.

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Battery modules moving along an automated production line

Research & Strategy · Chemicals, Plastics, Fabrics, Textiles

Reigniting European Growth for a Diversified Materials Manufacturer

  • $2.7B

    Market by 2030

  • 15+

    Data sources analysed

  • 6

    Weeks to delivery

A Japanese industrial conglomerate facing stagnant growth in one manufacturing division needed a clearer route to expansion in Europe. We identified market growth drivers, customer pain points, competitive pricing and partnership opportunities to shape a new European growth strategy.

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A tractor working a field of young crops

Research & Strategy · Agricultural Machinery

Identifying the Highest-Potential Agricultural Machinery Markets Across Six Countries

  • 8

    Target appointments secured

  • 6

    Countries assessed

  • 15+

    Data sources analysed

A Japanese rubber products manufacturer needed to determine where its products could gain traction within agricultural machinery. We analysed machinery demand, harvesting trends, supplier relationships and competitive conditions to identify the countries, customers and segments worth prioritising.

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A surgical team working over a tray of instruments in an operating theatre

Research & Strategy · Medical Devices, Surgical Technologies

Strengthening European Market Penetration for a Surgical Medical Device Manufacturer

  • 10+

    European data sources analysed

  • 7

    Weeks to delivery

A Japanese medical device manufacturer needed to understand why clinicians choose competing surgical solutions and where its own portfolio could differentiate. We combined clinician insight, competitive pricing and market analysis to shape a stronger European growth strategy.

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Electrode coating rollers on a battery manufacturing line

Research & Strategy · Automotive, Electronics, Life Sciences, Energy

Building a Next-Generation European Growth Strategy for an Equipment Manufacturer

  • $2.5B

    Market by 2030

  • 20+

    Data sources analysed

  • 7

    Weeks to delivery

A Japanese equipment manufacturer facing slower growth in one industrial vertical needed to determine which emerging manufacturing technologies should shape its next product roadmap. We connected customer demand, competitor activity and technology trends to a long-term European growth strategy.

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Piles of processed mineral powders in different colours

Research & Strategy · Mining, Manufacturing, Automotive, Electronics, Renewable Energy

Prioritising New European Applications for a Japanese Mining Group

  • 10+

    Applications assessed

  • 15+

    Data sources analysed

  • 5

    Sectors covered

A Japanese mining conglomerate had more than ten potential applications for an expanded product portfolio but no clear basis for choosing between them. We assessed demand, customer needs, supplier relationships and next-generation technologies to build a focused European product development roadmap.

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Industrial robot arms and automated guided vehicles in a warehouse

Research & Strategy · Robotics & Industrial Automation

Building a Five-Region Regulatory Roadmap for New Robotics & Automation Products

  • 5

    Regulatory regions

  • 3

    New products

  • 3

    Weeks to delivery

A Top 10 global robotics and industrial automation manufacturer was preparing three new products for international launch. We mapped regulatory requirements across the EU, UK, United States, Canada and India and built a prioritisation strategy to integrate compliance into the product roadmap.

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